lifestyle

Beat the heat: 5 summer skincare essentials you absolutely need

As summer approaches, protect your skin with these five essentials: hydrating cleanser, toner, serum, water-cream moisturizer, and sunscreen. These products will provide necessary nourishment, hydration, and protection from the sun's rays. However, skincare needs vary, so consider consulting a professional for personalized advice. For a glowing summer complexion, embrace these essentials!

CDA okays Pakistan’s largest IT Park in Islamabad

The Capital Development Authority has approved the construction of Pakistan's largest IT Park in Islamabad. The park, located in sector G-10, will span 3.3 acres and accommodate 5,000 to 6,000 freelancers. It will be operated through a public-private partnership, with private IT firms having the opportunity to lease office space. No government funds will be utilized for the project.

Czech Republic Krystyna Pyszková crowned Miss World 2024 in Mumbai

Czech Republic's Krystyna Pyszková won Miss World 2024 in Mumbai, India. She pursued education and philanthropy, focusing on removing the stigma around menstruation and promoting quality education in Tanzania. Pyszková, the second Miss World from the Czech Republic, aims to be a strong advocate for important causes during her reign.

In 2024, no woman in the world is free: Pakistani celebrities mourn injustices on Women’s Day

Renowned Pakistani and Bollywood celebrities marked International Women's Day with empowering messages on social media, acknowledging women's strength and resilience. Posts from Sarwat Gilani, Eman Suleman, and Adnan Malik reflected on the ongoing injustices faced by women worldwide. Alia Bhatt celebrated the day by sharing a heartfelt creation made by her daughter.

The Surprising Rise of the Stanley Cup

Stanley, a drinkware company, saw a meteoric rise in sales under CMO Terrence Reilly, reminiscent of his tenure at Crocs. Reilly's social media-centered approach and celebrity collaborations transformed Crocs, and similar tactics are elevating Stanley. Reilly's strategic shift to limited-edition, stylish cup designs targeted a younger audience, sparking a frenzy and establishing a cult status for Stanley products.

IKEA cuts prices to boost sales

IKEA is slashing prices on various products in countries like Belgium, Canada, and India to reverse 2022 increases. Cost decreases and lower raw material prices are driving this initiative to boost sales. The aim is to restore prices to pre-pandemic levels. Despite global shipping disruptions, this strategy remains unaffected. Ingka Group is the primary global franchisee of IKEA.

Christopher Nolan’s ‘Oppenheimer’ gets a green light for release in Japan

Christopher Nolan's highly anticipated film "Oppenheimer" has received the green light for release in Japan, set to hit cinemas on March 29. The film's announcement comes amidst its frontrunner status at the upcoming Oscars, despite previous controversy in Japan. Indie distributor Bitters End is committed to fostering dialogue and providing a compelling cinematic experience for Japanese audiences.

Shreya Ghoshal to recreate Ali Zafar’s hit ‘Jhoom’ in upcoming Bollywood film

Indian singer Shreya Ghoshal announced her plan to recreate Pakistani singer Ali Zafar’s song "Jhoom" with composer Vishal Mishra for the upcoming Bollywood film "Crakk." Ghoshal expressed her admiration for Zafar and his song while Zafar and Mishra welcomed the collaboration. The original "Jhoom" track was a hit in 2011, blending Sufi pop and gaining success in both Pakistan and India.